John Force Racing has inked a contract renewal with HendrickCars.com, its sponsor.
This arrangement expands the two’s cooperation by sponsoring Brittany Force, Austin Prock, and Jack Beckman.
HendrickCars.com will be Brittany Force’s major sponsor for events at ZMax Dragway in April and September. HendrickCars.com will be a significant associate sponsor of Brittany’s dragster for the final 18 Mission Foods events.
Meanwhile, Austin Prock and Jack Beckman will also have HendrickCars.com as a significant associate sponsor. Prock competes with a Chevrolet SS, similar to Beckman’s role managing a Chevrolet for John Force, the founder and CEO of John Force Racing.
Speaking about the renewed partnership, John Force explained in a press release from the team:
“It’s an honor and a pleasure to work with Rick Hendrick and HendrickCars.com on this partnership.
“I’ve known Rick a long time. He sets the standard when it comes to excellence and success in motorsports. I’m excited for my daughter and hope our teams can bring home a few ‘Wally’ winner’s trophies for HendrickCars.com.”
Brittany Force also spoke of the continued partnership:
“I’m honored to be teamed up once again with HendrickCars.com and we’re looking forward to celebrating a victory in their hometown.”
HendrickCars.com’s association with NHRA drag racing began in 2024. Initially, the corporation funded Brittany Force’s Top Fuel dragster with a four-race sponsorship. The collaboration at the time included events in Charlotte, Virginia Motorsports Park, and the Texas Motorplex.
John Force, the creator and owner of John Force Racing, is recovering from a traumatic brain injury incurred in a crash in Richmond, Virginia, in June 2024.
Although he is making remarkable improvement, he is still being cared after by specialists. This is one of the reasons that Jack Beckman has taken up driving duties in his place.
Speaking about his recovery in December 2024, Force explained, as previously reported by Newsweek Sports:
“I’m still going to therapy every week and working as hard as I can to get back out there with the sponsors and the fans in a sport I love and I miss. I’ve still got a lot of things I want to do, so I don’t want anybody thinking they’ve seen the last of John Force. We’ll have a lot more to talk about after the holidays.”
Rick Hendrick’s passion for motorsports goes back to his first love for drag racing, as he explained his roots:
“I’ve had a lifelong passion for drag racing. It’s how I first fell in love with motor sports, going to the local dragstrip with my dad.
“I’ve been a fan of John and his family for a long time, and our company is proud to partner with everyone at John Force Racing. They’re terrific representatives of HendrickCars.com, and we look forward to another exciting season.”
Hendrick Motorsports is widely known for achieving impressive milestones in NASCAR with 312 event wins and 14 Cup championships.
Hendrick Automotive Group, the parent company of HendrickCars.com, stands as the largest privately held automotive retail organization in the United States. It includes 132 franchises and 25 manufacturer nameplates spread across 13 states, with over 10,000 employees working in 93 dealership locations, 21 collision centers, and four accessories distributor installers.
